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What
is Niche Marketing?
How
Can You Profit From Niche Marketing?
8
Things You Should Know Before You Pick Your Niche
Brainstorming
Profit Pulling Niche Ideas (1)
Brainstorming
Profit Pulling Niche Ideas (2)
Doing
Effective Keyword Research
Finding
the Right Affiliate Products
The
Top 3 Niche Marketing Killers
Where
Do You Get Good Content?
It's
Time to Put up Your Site!
Catching
the Viral Bug!
Your
Battleplan For Niche Domination
Niche
Marketing Resources
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By
now you should have some great niche ideas! The next step is to find
out if they're likely to be worth your time and effort. After all, you
don't want to set up a website with eye-catching graphics and quality
content only to find out that the niche you've chosen is a dud.
Keyword
research is essential to finding out if the niche you want to target is
a potentially profitable one. Keywords are the actual terms that people
enter into a search engine (such as Google or Yahoo!) when they are
looking for websites on a special topic or product. "Hunting dog
training" is an example of a keyword phrase.
Now, this is what your ideal niche looks like:
- It is in high demand, with a lot of people actively searching the internet for relevant information
- It has little competion; there isn't a huge number of websites targeting the same keyword or keyword phrase as you
- It has the products or information that people buying
In
other words, you need to look at keywords related to your niche with a
lot of searches per month (1000 or more) and little competition
(preferably less than 20,000 websites with the same keywords). And of course
there need to be products available to promote that are related to your
niche.
You can use the table below
as a guideline. As you'll see, the very best keywords are
those with 1,000 or more searches per month and less
than 10,000 existing websites.
|
SEARCHES / RESULTS |
0 - 9,999 |
10,000 - 19,999 |
20,000 - 49,999 |
|
0 - 499 |
GOOD |
POOR |
POOR |
|
500 - 999 |
GOOD |
FAIR |
POOR |
|
1,000+ |
GREAT |
GOOD |
FAIR |
You'll need a keyword tool with at the very least the following features:
- the number or searches per month for any given keyword
- the number of existing websites with that exact keyword
- the number of Google AdWords ads for that keyword (if there are advertisers, then there are products in this niche)
There are free online keyword suggestion tools available, such as WordTracker and KeywordDiscovery, but they are very basic. For a more robust keyword tool that you can easily install on your computer and use, I suggest:
Micro Niche Finder
This
is a very versatile tool that has a lot of useful features. For
instance, it will flag the good niches for you, so that you don't waste
any time on the competitive ones. At Micro Niche Finder you can access
free videos demonstrating 5 ways of making money with this great tool!
Niche Inspector
Myleena
Phan at Niche Inspector has a wonderful free report that you should
read. It will help you further understand how keywords can assist in
determining if you've got a potentially hot niche on your hands and
more importantly, how you can identify probable red-hot niches using
keyword tools. Niche Inspector is a powerful tool that is regularly
upgraded. You can also see Niche Inspector in action by viewing the
video on her site.
Another resource I can't recommend often enough is David Liang's 5-step blueprint for niche marketing success called Viral Niche Profits.
He'll take you step by step through the whole process from selecting
your niche to applying his killer strategy for sending traffic to your
site. Traffic to your site is essential to your success! He also covers
his special method of finding profitable niches using a completely free
keyword tool and he will reveal to you the 4 crucial tests he applies
that help determine if a niche is likely to be profitable.
Next, let's take a look at how you can find
the right affiliate products >>>.
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